Paul Armstrong (HERE/FORTH Founder) penned this for the Guardian after reading a slew of press about the benefits of the new live-streaming video tools. Wielded poorly, these new shiny platforms could cause brands real problems whilst possibly altering the way people expect to consume media. [FULL ARTICLE]
HERE/FORTH Founder, Paul Armstrong, was asked about the issues surrounding new live streaming apps such as Meerkat and Periscope. While the technology is certainly not new, the ease of use and low barrier to entry make these apps appealing but there are serious business concerns due to copyright, privacy and other issues.
More from Paul on the subject can be seen in the piece he recently wrote for the Guardian.